Pioneer Releases Dual ODD

Following in the footsteps of Hitachi, Toshiba-Samsung, and LG, Pioneer is launching a dual BD and HD DVD. In a translated interview, Shannon Yu, Pioneer’s ODD sales general manager for Asia Pacific region, stated that although at present blue-laser ODDs cost too much to become mainstream, they feel that eventually it will be worth their investment. Pioneer has given the BDC-S02 Combo a MSRP or $299.00 in an attempt to attract potential blue-laser ODD users who might otherwise be unwilling to purchase. They estimate a total sales amount of 4 million ODDs this year, which is double the total from 2006.

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