No Facebook Marketing for Facebook Movie


If you’ve seen of the ads for the upcoming movie, it probably wasn’t while you were commenting on your friend’s status update.

That’s because Sony has decided not to promote - an unflattering tale about the creation of Facebook - on the popular site at all.

Click to continue reading No Facebook Marketing for Facebook Movie

Read More | All Things Digital via MTV


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Sex and the City: Carrie Becomes a PC


Carrie Bradshaw’s Mac has become a staple of the character, as identifiable with as Manolo Blahniks. But all that’s going to change in the Sex sequel, where Carrie will become a PC. Hi, I’m astounded.

Carrie’s Mac became far more than a prop through the course of the six-season series. An entire episode (“My Motherboard, My Self”) was devoted to the device. It also played a large role in the two-part series finale, serving as a metaphor for Carrie’s true self. Now, all that’s being stripped away thanks to advertising agreements and (I suspect) studio interference.

Hewlett-Packard computers (and only HP computers) will be featured in the new movie. will also be featured in upcoming ads for the computer company. Carrie Bradshaw would never sell herself out for some extra movie-making money - remember how she flat-out rejected the Season 5 book cover mock-up? The switch is one that will be noticed only by die-hard Sexers, but it’s a jolting difference all the same.

Read More | Popeater

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