Latest Andru Edwards Videos
Gwen Stefani Designing Collection For Target
Posted by Andru Edwards Categories: Celebrities, Fashion Designers, Sales, Boys, Girls,
Gwen Stefani is teaming up with Target to create an affordable range of clothes for babies, children and young teenagers. The No Doubt singer - who already has her own fashion range L.A.M.B. - will work on the collection, entitled Harajuku Mini, with the budget store, which will be a spin-off of her successful Harajuku Lovers young contemporary apparel and accessories collection and Harajuku Lovers fragrance.
"Harajuku Mini is a dream come true. I've always wanted to do a cool children's fashion line inspired by the supercute and playful kid's clothing you find in Japan. The whole idea is about being creative, expressing your own individuality and having fun getting dressed. Target has given me the creative freedom to design kid's clothing that is different than most anything you usually see out there with great quality, attention to detail and most of all, available at amazing prices."
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Donatella Versace Teams Up With H&M
Posted by Andru Edwards Categories: Fashion Designers, News,
Versace is to collaborate with H&M. The Italian fashion house - headed up by Donatella Versace - has teamed up with the Swedish high street brand to create a collection, which will include menswear, womenswear and homeware.
"I am thrilled to be collaborating with H&M and to have the opportunity of reaching its wide audience. The collection will be quintessential Versace, perfect for H&M and Versace fans everywhere," Donatella said.
Margareta van den Bosch, creative advisor at H&M - who has masterminded collaborations with Karl Lagerfeld, Stella McCartney, Comme des Garcons and Jimmy Choo in the past - added, "Versace is one of the most important brands of recent times and their collection for H&M will be glamorous and flamboyant - everything Versace stands for. Donatella Versace is sharing with us iconic designs from the archives. This is such a celebratory collaboration and is perfect for the party season."
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Topshop Launches 214 Magazine
Posted by Robin Paulson Categories: Editorials, News, Site Announcements, Site Features,

Can't shop at a retail store that doesn't publish its own catalogue fashion magazine? Me either. Thankfully, Topshop has jumped on that trend trade and finally published 214, which has landed in select stores.
"SELECT STORES?!" asks the U.S. customer. Don't worry, they want your money, too, which is why they've made the Spring/Summer 2011 issue available online!
The main editorial, "Shades of Summer," -- photographed by Saga Sig and styled by Anna Trevelyan -- highlights all the bohemian meets '70s products in the line. Check out the front cover photo after the jump.
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| Topshop
Items Du Jour: Chanel Forbids Press From Using Its Name, Victoria Loves Curves
Posted by Robin Paulson Categories: Celebrities, Fashion Designers, Fashion Shows, Health & Beauty, Models, News, Rumors,
—Forget the hassle of putting on and removing your clothes! Engineer Paul Luckham and designer Manel Torres have created spray-on clothing that actually turns into fabric when it touches the body, allowing you to recycle the article.
—Coco Rocha takes the cover of Russian Tatler, her first cover as a married woman. What goes best with a gorgeous designer gown? A giant teddy bear, of course.
—Victoria Beckham appeared on The View recently to promote her latest collection. In addition to explaining what a dream come true this is for her, she expressed her desire to design clothes for curvy women: “I want to celebrate a woman’s curves, though you’re right, I don’t have that many myself… I love a woman’s body and I want to make women look and feel fantastic.”
—At the launch of her second bag collection, Kate Moss revealed that she thought that her modeling career was over after her first cover shoot with Corrine Day.
Olivia Palermo Signed as New Face of Mango
Posted by Andru Edwards Categories: Celebrities, Health & Beauty, Models, News,
From a supporting friend
actress on The City, Olivia Palermo is moving her career up to modeling status as the new face of Mango. The 24-year-old beauty will star alongside model boyfriend Johannes Heubl in the campaign, which she admits was initially embarrassing to shoot.
“At first, it was really embarrassing - but then I remembered it was just him and I could be normal - so then it was really fun.”
However, she is unsure if the Spanish brand - which is also fronted by Scarlett Johansson and Poppy Delevigne - will show the shoot internationally. “I don’t know about that but I’m really pleased to have done it.”
It is not yet clear if she will design her own range of clothes for the store as former models Penelope Cruz and Milla Jovovich have done. Earlier this month, Olivia confessed she has a whole host of ambitions in the fashion industry: “I want to act, model, try it all. Designing a collection will come in time.”
“I play around with different styles. I don’t think I can wear the clothes I wore when I was 20, now that I’m 24,” she explained.
Bedbugs Shut Down Hollister SoHo Store
Posted by Robin Paulson Categories: News, Rumors,
Waves of Hollister fragrances aren’t the only thing you should be worried about when perusing the surf-happy store—you’ve got to steer clear of the bedbugs nowadays!
The retail chain, owned by Abercrombie & Fitch, recently shut its SoHo store down due to the infestation, which one spokesman said was only “affecting certain isolated areas of the store.”
Well, that’s not what an employee is saying: “The first report of bedbug bites in the store was three weeks ago by and employee and a manager, but that was ignored. On Tuesday the 29th, an employee found that she had been bitten, and also found a live bedbug and an exoskeleton on her borrowed Hollister outfit. All of the employees were forced to continue working even though more and more bugs were being discovered.”
Gotta love those corporate decisions.
The store’s closing is only temporary; the company says that it’s working hard to get rid of the bug problem.
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| Huffington Post
Fashion Designer Alexa Chung
Posted by Andru Edwards Categories: Celebrities, Models, News, Sales,
Former model-turned-entertainer Alexa Chung is returning to her humble beginnings, collaborating with clothing store J. Crew.
The British TV presenter will be working with the chain retailers to create her own fashion range, which will be inspired by her personal style. Alexa, 26, said, “I was being offered so many collaborations for a long time, but I held off. I thought it was quite a ‘sellout’ thing to do.”
The brand’s chairman Millard Drexler, however, claimed Alexa would be more than just a spokesperson: “There is no grand scheme to this, and we still don’t want to hire a celebrity spokesperson. It’s just that Alexa is totally cool. It’s not the way she looks or dresses. It’s the way she is.”
The range will include dungaree dresses, high-waisted skinny jeans, polka dot tea dresses and oversized wool jackets, mimicking her own wardrobe. Alexa is no stranger to the fashion industry, having previously walked the catwalk for Vivienne Westwood and modeled for DKNY and British chain New Look.
In 2009, Alexa was named the most stylish woman of the year by Vogue, beating French actress Audrey Tautou and Sex and the City star Sarah Jessica Parker to the top spot.
Quote of the Day: Christian Louboutin on His Slutty Customers
Posted by Robin Paulson Categories: Fashion Designers, News, Rumors, Sales, Women, Footwear,

“There’s the sexy side, and then there is the Parisian side, which is complementary but also the opposite. If you are very chic you might not need an extra drop of chicness, so you go for the sexy side and buy my shoes because they are… tarty. We get very smart women coming in and buying a pair to feel a little more sluttish. And then, thank God, we also get the hookers coming in the store, who buy my shoes because they are superchic. You see, whatever you have, if you add a drop of the opposite, then it just becomes a little more sexy.”
- Shoe designer Christian Louboutin on the range of customers his products attract.
(Make sure to check out other notable quotes.)
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| Times
JCPenney to Carry Mango Line
Posted by Robin Paulson Categories: Celebrities, News, Rumors, Sales,
Spanish-based clothing retailer Mango is moving into 600 JCPenney stores across the states by Fall 2010.
With both Charlotte Ronson and the Olsen twins stationing their own lines there, the department store seems to be making its way up the fashion industry ladder! While Mango has already set up 12 stand-alone shops in the US, it is nothing compared to its international number at 1,200; it is clear that the partnership is aimed at broadening its American presence.
Although the I Heart Ronson line isn’t too bad, there was nothing special about that line nor the Olsenboye range. This makes me wonder if Mango will be altering their clothes to fit the JCPenney look once they’re in the stores—the last time I ever step foot in the department store, I’m fairly sure I didn’t see any sweaters priced at $70.
Either way, I’m more concerned about having to prepare myself for a bombardment of Scarlett Johansson ads when I do my back-to-school shopping!
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| Fashionista
Katie Holmes Bumps Victoria Beckham Out of Maxfield
Posted by Andru Edwards Categories: Celebrities, Fashion Designers, News, Rumors, Sales,
For some bizarre reason, Katie Holmes‘s fashion range is set to replace Victoria Beckham’s at a US store.
It has been claimed Los Angeles boutique Maxfield will sell Katie’s new collection Holmes and Yang, after dropping her close friend’s denim line dVb by Victoria Beckham.
A source told the New York Post, “Maxfield no longer carries dVb. It is because of poor sales.”
However, Beckham’s representative insists the exclusive boutique hasn’t stocked Victoria’s denim collection for some time: “Maxfield has not carried any dVb product for the past three seasons.” Maxfield’s representative wouldn’t say when the store dropped the fashion line.
This isn’t the first shop to stop stocking Victoria’s designs.
Click to continue reading Katie Holmes Bumps Victoria Beckham Out of Maxfield