Items Du Jour: Betsey Throws a Contest, Mischa Barton Opens a Store

+ Britney Spears posted a sneak peek on Twitter of her upcoming Elizabeth Arden Fantasy Twist campaign. If the unoriginal Cleopatra theme actually sells you on the fragrance, you can pick up a bottle beginning September 1.

+ In order to garner more buzz about her upcoming retrospective runway show, Betsey Johnson is throwing a contest for fans through Facebook. If you're determined enough to dig up your closet (or your mother's!) for vintage Betsey, you can upload a photo of yourself wearing it and may just end up showing it off on the runway.

+ Mariah Carey follows in the footsteps of Katy Perry and the Muppets with her upcoming nail polish line. In a collaborative deal with OPI, the songstress will choose eight new shades to be sold under her name in January.

+ Reality star-turned-fashion designer Nicole Richie models for her Macy's line looking like her usual smokey-eyed, bohemian chic self. Early sketches of the design reveal Richie's love of the seventies and peacocks.

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Elizabeth Arden Purchases Justin Bieber, Nicki Minaj Fragrances

Elizabeth Arden Inc. has purchased the fragrance licenses of Justin Bieber and Nicki Minaj. The company bought the rights of the perfumes by both pop stars from Give Back Brands LLC, as they want to build on their celebrity portfolio.

In a memo to employees, E. Scott Beattie - chairman and chief executive officer of Elizabeth Arden - said, "We are pleased to announce that today we signed an agreement to acquire the licenses for the Justin Bieber and Nicki Minaj fragrance brands from Give Back Brands. The marketing and creative activities for these fragrance brands will continue to be managed externally by their existing team. Sales, finance and operational activities will be absorbed by the respective Elizabeth Arden functions. These brands represent another opportunity to grow our extensive fragrance portfolio through both new licenses and fragrance acquisitions.

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