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Comic Book Jobs: DC Thomson
Posted by Tom Mason Categories: Editorials,
Is this a look into the future of publishing?
Everyone knows that there are a lot of business models that corporate print media is trying so they can earn tons of money on the web.
And now DC Thomson appears to be ready to give it a try.
DC Thomson is the UK publisher of magazines (The People's Friend, Animals And You, Scots Magazine) and comics (Beano, Dandy, Commando).
They're getting ready to launch "a new online publishing venture in the families/personal finance space, to be called MyFamilyClub (“MFC”), which will also offer a novel, offline, 3rd-party-provided, financial services product."
DC Thomson's target audience for the site is "mums with kids (from pre-birth to the day they leave home). The role is to develop and promote external messages and campaigns attracting visitors and new customers."
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