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July 07, 2004

iPod mini Goes Global July 24th

iPod mini Colors
After months upon months of waiting, consumers outside of the United States will be able to get their hands on an iPod mini simply by visiting their local electronics store (hopefully, you are near an electronics store). While the international launch comes a bit late due to the shortage of Hitachi microdrives, Apple now says they are ready to take on the worldwide audience. Here's to hoping they have enough pink ones for the launch.

Apple iPod mini International Availability Set for July 24

CUPERTINO, Calif., July 7 /PRNewswire-FirstCall/ -- Apple(R) today
announced that iPod(R) mini, the smallest portable music player ever to hold up to 1,000 CD-quality songs, will be available internationally on July 24. iPod mini offers music lovers the ideal combination of ultra-portable design, style, song capacity, ease-of-use and audio performance.

"The iPod mini has been a smash hit in the US, and we're thrilled to
finally be able to offer it to music lovers the world over," said Steve Jobs, Apple's CEO. "iPod has changed the way people listen to music and is now the number one digital music player in the world."

iPod mini is the world's smallest portable music player to hold up to
1,000 CD-quality songs, weighs just 3.6 ounces and is encased in an ultra-portable, lightweight anodized aluminum body, available in five colors -- silver, gold, pink, blue and green. iPod mini features Apple's amazing Click Wheel for effortless one-handed operation, along with the same award-winning user interface as the rest of the iPod family, and works seamlessly with Apple's iTunes, the number one online music store.

Pricing & Availability
iPod mini for Mac(R) and Windows is currently available in the US and is expected to be available worldwide through the Apple Store(R) (www.apple.com), Apple's retail stores and Apple Authorized Resellers on July 24 for $249 (US). iPod mini comes in a choice of a silver, gold, pink, blue or green 4GB model and includes a belt clip. All iPod minis include earbud headphones, an Apple iPod mini power adapter, a 1.2m 30-pin to FireWire(R) cable, a 1.2m 30-pin to
USB 2.0 cable and a CD with iTunes 4.6 for Mac and Windows computers.
Optional accessories with the following suggested retail prices include the iPod mini Dock for $39 (US), in-ear headphones for $39 (US) and arm band for $29 (US).

iPod mini can be charged with either the FireWire or USB 2.0 cable and gets up to eight hours of battery life.* iPod mini requires a Mac with a FireWire port and Mac OS(R) X version 10.1.5 or later (Mac OS X v10.2 or later recommended); or a Windows PC with a FireWire or USB 2.0 port, or a Windows- certified FireWire or USB 2.0 card and Windows 2000, XP Home or Professional.

* Battery life and number of charge cycles vary by use and settings. See www.apple.com/batteries for more information.

Apple ignited the personal computer revolution in the 1970s with the
Apple II and reinvented the personal computer in the 1980s with the Macintosh. Apple is widely recognized for its innovative and award-winning Mac desktop and notebook computers, OS X operating system, and iLife digital lifestyle and professional applications. Apple is also leading the digital music revolution with its market-leading iPod line of portable music players and iTunes online
music store.

NOTE: Apple, the Apple logo, Macintosh, Mac, Mac OS, iPod, Apple Store and FireWire are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.

-0- 07/07/2004
/NOTE TO EDITORS: For additional information visit Apple's PR web site (http://www.apple.com/pr/) or call Apple's Media Helpline at 408-974-2042/
/CONTACT: Tom Neumayr, +1-408-974-1972, or tneumayr@apple.com, or Pamela Bennett, +1-408-974-7608, or pamb@apple.com, both of Apple/
/FCMN Contact: hoover1@apple.com /
/Web site: http://www.apple.com/

Posted by Andru at July 7, 2004 08:24 AM

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