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Wednesday September 13, 2006 3:52 pm

NBC Plans to Stream New Fall Shows, Offer Blogs

NBC logo In a press release from NBC today, they announced that NBC.com will stream episodes of their new fall shows for free—Studio 60 on the Sunset Strip, Kidnapped, 30 Rock, Friday Night Lights and Heroes—following the original airing of the episodes. NBC.com is also going to offer blogs written by a variety of shows’ creators, producers or cast members. The blogs will be online for every show on the air, with an additional live blog immediately after the premiere episode.

Jeff Gaspin, President, NBC Universal Cable Entertainment, Digital Content and Cross-Network Strategy said of the news, “When you launch a new season, it’s important that you get the shows in front of as many eyeballs as possible. We’ve created a variety of new, engaging digital offerings to generate excitement and drive viewership to the network.”

Upcoming premiere blogs include:

  • Deal or No Deal (9/18), The Banker’s Blog
  • Studio 60 (9/18), Aaron Sorkin, Creator and Executive Producer and Thomas Schlamme, Executive Producer and Director
  • Kidnapped (9/20), Jason Smilovic, Creator and Executive Producer
  • My Name Is Earl (9/21), Greg Garcia, Creator and Executive Producer
  • The Office (9/21), Greg Daniels, Executive Producer
  • 30 Rock (11/11), Tina Fey, Creator and Executive Producer

A number of other blogs will accompany the shows’ premieres, including Law & Order, ER, Heroes, Friday Night Lights and Twenty Good Years, among others.

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