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My Name Is…Shazam!
Posted by Tom Mason Categories: Editorials, DC Comics, Marvel Comics,
As you may have already heard, DC Comics is changing the name of Captain Marvel, a superhero who dates from the 1940s.
He’ll now be officially called by his magic word: Shazam! That’s the word that changes poor red-shirted newsboy Billy Batson into the fully-grown Captain Marvel.
That’s the equivalent of changing the name of Superman to “Up, Up And Away!” but DC says it has to be done. There’s confusion in the marketplace since Marvel Comics also has a Captain Marvel of their own.
Marvel’s Captain Marvel was created after DC Comics sued the original Captain Marvel’s publishers (Fawcett) and drove them out of business, leaving a Captain Marvel void in comics. Years later, DC acquired the rights to the Fawcett Captain Marvel, which they could publish, but only under the Shazam! name so as not to compete with Marvel’s trademark. Are you following all of this or do you need a moment?
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