July 07, 2004
T-Mobile Hotspots Do Great Business For Starbucks
It seems Starbucks made the right decision when they decided to partner with T-Mobile to offer subscription-based WiFi access in their coffee houses. The move has brought in a more dedicated customer, often visiting the store longer and more often than the average consumer. In addition to offering standard web access, The T-Mobile Hotspot service at Starbucks gives subscriber's exclusive content not found elsewhere.
Read More | Wireless NewsFactor
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