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Domino’s Answers Jersey Shore’s Snooki

Posted by K.C. Morgan Categories: Prime Time, Reality, Cable, MTV,

Jersey Shore - SnookiDomino’s Pizza isn’t the first sponsor to back out of supporting MTV’s controversial …but they are the first sponsor to release direct statements regarding one of the reality show’s cast members. After Nicole (“Snooki”) Polizzi waxed poetic about their decision (“F—- you! If you don’t want to watch, don’t watch. Just shut the hell up!), Domino’s delivered a few far more eloquent zingers of their own.

“We have no issue with MTV or the programming it airs,” a spokesperson stated. “Just like viewers have a choice of what they want to watch, advertisers have a choice on what shows they want to advertise.” Domino’s Pizza has no problems with MTV, but that doesn’t mean they care for the Shore’s Snooki. “There’s no need to get into a war with this young girl, because tick tock, her fifteen minutes are almost up.”

Jersey Shore has been dubbed as “wildly offensive” by the New Jersey Italian American Legislative Caucus. The reality series has recently been eliciting a lot of negative press for the way the show’s Italian-American cast behaves and speaks. MTV maintains that the cable network does not intend to stereotype or offend in any way.

Read More | Popeater

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Microsoft Pulls Out of Family Guy Special


Apparently there are things won’t do to promote Windows 7.

The software corporation recently announced that it has severed ties from a FOX event it was set to exclusively sponsor. Family Guy Presents: Seth & Alex’s Almost Live Comedy Show, a special airing next month, would have incorporated bits about the company’s new product in lieu of traditional commercials. Unfortunately, the execs had a change of heart after watching a taping earlier this month.

Although animated portions of the variety special reportedly cover controversial subjects like incest, feminine hygiene and the Holocaust, those segments were supposedly in line with a typical episode. It’s the live segments Seth MacFarlane and Alex Borstein (Lois Griffin) taped before an audience that may have been considered questionable.

Click to continue reading Microsoft Pulls Out of Family Guy Special

Read More | Hollywood Reporter

American Idol Finds New Ways to Make Money

American Idol logoIt’s the Number One rated series. It gets more press than any other program on TV. Product placement has totally gotten out of control on the show, and promos run almost all year long. How in the world could possibly squeeze even more money out of ?

Thank goodness for partner deals. Idol has inked a deal with Apple’s iTunes which will allow fans to buy performances from the Top 24 contestants, which will be whittled down to 20 later this week (so get them while you can). It will cost 99 cents for each song (already available), but for $1 more buyers can also have video of the Top 12 performers belting out tunes (this will be available March 11). You can even pre-order performances in anticipation.

Idol is already chock-full of sponsors, including Coca-Cola, Ford and AT&T (products from whom are featured every single episode). I’ve got an idea. Forget the show. Just show us sponsored products throughout, forget about pretending to offer entertainment and get on with the business of making as much loot as possible. The three existing big sponsors of the show, by the way, pay a cool $35 million a pop for commercial time.

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Hollywood Reporter


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