General Motors unveiled the long-awaited 2014 Cadillac ELR this week, the first plug-in extended range EV hybrid for the brand. For all intents and purposes, the ELR is a Chevy Volt that's been souped up with Cadillac luxury touches. Originally revealed as the Cadillac Converj, the ELR will feature a redesigned interior cabin that will supposedly define future Cadillac models, with features like Regen on Demand buttons on the steering wheel that let the driver capture the energy generated by the vehicle's momentum, conserving it for a bit more battery juice. The ELR also packs in the awesome Cadillac CUE infotainment dashboard system. The vehicle puts out 207hp, more than 25% more than the Chevy Volt. No final word yet on EV range, though, but the Volt gets about 35 miles before gasoline kicks in, and the ELR is a bit heavier. GM says that production on the ELR is set to begin later this year in preparation for a 2014 North American launch.
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The Cadillac Converj concept was shown off at the 2009 Detroit Auto Show as the first electric vehicle for the Cadillac line. It was subsequently cancelled, but as GM has experienced success with the Chevy Volt, the Converj has returned to development at the Cadillac ELR. It will have an updated version of the Voltec powertrain, so it's basically a souped-up Volt, which isn't necessarily a bad thing. The ELR is hitting production next year for a 2013 release, with specific pricing and availability details coming later.
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