Maps and directions are available on cell phones, PDA’s, GPS units, Onstar, or heaven forbid: actual paper maps. This doesn’t stop people from getting lost from time to time, so Google is partnering with gas companies to embed the Google Maps application into gas pumps at 3,500 gas stations across the United States starting next month.

The newly teched-out gas pumps will feature an Internet connection and the Google Maps application. By providing this at the pump motorists will be able to both fill up on gas and get directions to their destination. The participating gas stations will likely get a boost in business from drivers too stubborn or embarrassed to ask for directions from anything other than a shiny, all-knowing machine. This sounds like a win for retailers, motorists, and Google alike.