Jennifer Aniston’s Perfume (Sales) Fading

Posted by Veronica Santiago Categories: Celebrities,

Women may want to look like Jennifer Aniston, but they might not want to smell like her.

Sales of the actress' first perfume -- Jennifer Aniston (formerly named Lolavie) -- have reportedly dropped off since debuting earlier this year. Some claim Aniston's lack of promotion is to blame.

"It's absolutely not true," Jennifer's rep said in response to the finger-pointing. "The fragrance was launched specifically for Harrods [in London] and Jennifer went there personally to launch it and to do press."

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Read More | E! Online

Christina Aguilera Channels Monroe for Perfume Commercial

Posted by Veronica Santiago Categories: Celebrities, Videos,

Lindsay Lohan's done it. Naomi Watts has tried it. Even Michelle Williams has attempted it. Now, it's Christina Aguilera's turn to channel Marilyn Monroe.

In this new commercial for Royal Desire, the smiling singer almost makes us forget that she's in the middle of a divorce. Of course, now we're just wondering who she's spraying the new scent for ...

Read More | E! Online

Beyonce Knowles is Selling the Heat

Posted by Andru Edwards Categories: Celebrities,

Beyonce Knowles has already sold $3 million worth of her fragrance in the US in just one month.

During one in-store appearance in New York, 72,000 bottles of the singer’s scent - released in February - were purchased. That made Heat, an exclusive to Macy’s, the department store’s number one brand.

Beyonce previously stated that the scent - a mix of magnolia, neroli and blush peach scents - and has received a lot of positive reaction.

“I’m so happy with it. I’ve been working on it for a while now. I was on tour for a year, and I have meet-and-greets with fans. I’ve never in my life gotten so many compliments,” she said. “They makers have tests, but that was my testing! The fans loved it. They were like, ‘I love that, I’m getting that, why isn’t it out right now? I need it!’”

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Fragrant Future for Queen Latifah

Posted by Veronica Santiago Categories: Celebrities,

Queen Latifah‘s been a rapper, an actor, a CoverGirl spokeswoman and a Jenny Craig user. A fragrance creator was the natural next step.

By venturing into the world of perfume, the Oscar nominee joins the ranks of a million other celebrities before her. How will Queen by Queen Latifah differ from the rest? Well, the Parlux Fragrances scent will combine notes of notes of mandarin, jasmine, cognac, Moroccan coriander and Egyptian musk. (Based on the description, it might just make a nice wine as well.)

When asked why she delved into the aromatic industry, Latifah gave the typical crafted response. “Beauty really does start on the inside. It’s like a state of mind, a state of love, if you will. So I see a fragrance as just a natural expression of this state of love: Scent expresses a woman’s confidence and sensuality, it’s how she embraces her body, her mind and her strength,” she claimed. Blah, blah, blah. One day, I dare someone to say “Because I know what smells good, and it ain’t you.”

A 1.7 oz bottle of the fragrance will sell for $49 when it hits stores in August.

Read More | People