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Betsey Johnson Wants TV Diffusion Line
Posted by Robin Paulson Categories: Fashion Designers, News, Rumors, Sales, Women,
As rumors continue to circulate around Betsey Johnson’s desire for a diffusion line, the playful designer speaks out on her ideal shopping platform: television.
“I want to do television, like QVC or HSN. That’s in talks. I let the talkers do the talk. I jump in at the end,” Johnson revealed, when quizzed on the hopefully-upcoming line.
If she had to pick between the two networks?
“I like QVC because I’ve done it for breast cancer, T-shirts and stuff over the years. And my dentist is a big QVC-er. And Stan Herman from the CFDA, he does QVC. And my lingerie company does QVC. It just seems more QVC-y to me, in terms of my collaborations with companies.”
While she may be pretty young at heart (and in her clothes), Johnson admits that she has a slight fear of new technologies.
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