Wednesday Ratings: ‘Cashmere Mafia’ Tanks In Regular Slot

Posted by Veronica Santiago Categories: Comedy, Drama, Games, Prime Time, Reality, ABC, CBS, FOX, NBC, The CW, Ratings,

Up against the Law and Order and CSI franchises, Cashmere shrunk from its Sunday debut.  By night’s end, NBC was the winner with both the viewers and the demos.

8pm

• Deal or No Deal (13.6 million, 3.6/10 in 18-49) made mincemeat out of the hour’s competition.
• Wife Swap (7.8 million, 3.0/8) was a distant second in viewers.
• Power of 10’s 6.1 million (1.7/5) lacked impact.
• A Back to You* block (1.4/4) turned in 4.2 million.
• Crowned: The Mother of All Pageant‘s 1.8 million (0.7/2) lacked lustre.

9pm

• Criminal Minds (14.6 million, 3.9/10 in 18-49) was the evening’s strongest performer.
• Law & Order: Criminal Intent (9.6 million, 2.5/6) had decent debut numbers.
• Supernanny (8.9 million, 3.6/9) built upon its lead-in.
• Two episodes of ‘Til Death* (1.4/4) averaged 3.6 million.
• Gossip Girl (1.1/3) gave 2.3 million something to talk about.

10pm

• CSI: NY (11.6 million, 3.5/9 in 18-49) scored a narrow victory at 10pm.
• Law & Order: SVU (3.1/9) fell behind with just 11 million.
• Cashmere Mafia (6.2 million, 2.3/6) dropped nearly 40% from its Sunday premiere.

*denotes repeat

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Variety

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