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Monday April 14, 2008 8:49 pm

Sunday Ratings: ABC Desperate for Viewers

Although it was the most-watched show overall, the return of Desperate Housewives got off to a slow start. CBS’ Masters overrun didn’t help matters either.  In the end, the Alphabet network came away with both the viewers and the demos.

8pm
Desperate Housewives, Dana Delany

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Hollywood Reporter

9pm

  • (16 million, 5.7/13 in 18-49) was yesterday’s biggest draw.
  • (8.8 million, 2.5/6) took second to the ABC show.
  • * (6.5 million, 3.0/7) was up slightly from last Sunday; * (5.4 million, 2.5/6) dropped about 1 million from there.
  • (4.2 million, 1.2/3) lost a good chunk of its lead-in.
  • (1.5 million, 0.6/1) had a 300,000 bump; * (1.1 million, 0.4/1) declined by 100,000.

10pm

  • A special episode of (9.2 million, 2.9/7 in 18-49) got a nice time slot boost.
  • (8.2 million, 2.4/6) grew by 1.1 million.
  • * (1.5/4) settled with 5.5 million.

*denotes repeat

(You can review last Sunday’s ratings here.)

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