The upcoming Doctor Who 50th anniversary special -The Day of the Doctor - is around the corner, and folks over at the BBC gave fans a little Eleventh Doctor treat via YouTube.

In the quasi-PSA aimed at ensuring viewers raise as much online buzz about the show as possible, Eleven (Matt Smith, sporting a nice wig after having had to shed his locks for his role in Ryan Gosling's How to Catch a Monster) urges fans to embrace hashtags. He also recommends putting hashtags on your kittens - which was apparently a thing until "a bizarre incident with a chicken put an end to them all."

Tune in to BBC America for The Day of the Doctor, which premieres on November 30.