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Monday September 21, 2009 11:19 pm

Sunday Ratings: Emmys Improve, Football Scores

Neil Patrick Harris at the 2009 Primetime Emmy Awards

The winners might not have changed, but the numbers did. One year after seeing its lowest scores on record, the Emmys actually showed (some) improvement.

CBS’ airing Primetime Emmy Awards averaged 13.3 million (4.2/11 in 18-49) over the three-hour telecast. That’s an increase of 8% in the viewers and 11% in the key demos. While it’s hard to pinpoint a reason for the uptick, many have attributed the rising numbers to host Neil Patrick Harris.

Meanwhile, an entirely different competition was taking place over at NBC. The close battle between the New York Giants and the Dallas Cowboys sacked approximately 22.4 million viewers (16.5/27). That now stands as NBC’s best overnight score ever from the series.

Read More | Broadcasting & Cable




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