With the Surface Pro 3, Microsoft has switched up its strategy on its tablet PC, aiming to make it the best Windows laptop for the average consumer. This is the third attempt from the company at reinventing the laptop, bringing tablet parity into the product that runs on a full-on Intel Core i5 processor. It’s a large tablet. It’s a thin laptop. It’s a powerful 2 in 1. Is it the one for you, though?
Chris Weber is the CVP of Mobile Devices Sales at Microsoft, re-joining the company through it's purchase of Nokia, where he was in charge of global sales. He knows his way around every Lumia device, and is now aiming to make sure that Windows Phone first-party hardware is an even player at the devices table. We were able to sit down with Chris to talk about Nokia, Lumia, Windows Phone, and what changes need to be made in order to realize the success he is seeking. Check out the full interview below:
When is Windows Phone 8.1 coming out?
The answer varies by device and operator. The Lumia 630 and 635 are the first 8.1 products, launched internationally. We’re also working with our current products, and any Windows 8 phone is upgradeable to 8.1. There is currently a developer preview, but the operator version requires further testing. 8.1 is a completely different experience. Things like the background wallpaper, increased customization, and especially Cortana, which is one of the best features.
There are key differences between Cortana and similar services on other devices. It proactively learns. The other day I was flying to Moscow. The week before, it asked if it wanted me to track my flight to Moscow. There is a link that says "Do you want to know how I knew that?" Cortana looked at my calendar and started looking up flight numbers. It also has geo-fencing. You can say "Remind me that Ignacio owes me $100." I can say remind me when I send an email, when I arrive home, etc. Or "Remind me to pick up my dry cleaning" and when you get in the area, the message pops up. "Remind me to pick up milk at the grocery store” and you get the choice of having it remind you when you are near any grocery store, not just one specific one.
Back to being on the plane, I said "Remind me to download the music for guitar when I get home." It's really, really good. Flow writing, which is similar to Swype, means I can do emails faster on my phone than on the keyboard now. I got a new phone and it wasn't running 8.1 and the hunt and peck was tough!
Microsoft announced the Surface Pro 3 this morning, and noted that the device would be priced starting at $799. Of course, with multiple configurations and processors available, you're probably wondering what pricing across the entire Surface Pro 3 line might look like. Well, we've got the answer:
- Intel Core i3, 64GB SSD, 4GB RAM: $799
- Intel Core i5, 128GB SSD, 4GB RAM: $999
- Intel Core i5, 256GB SSD, 8GB RAM: $1299
- Intel Core i7, 512GB SSD, 8GB RAM: $1,549
- Intel Core i7, 512GB SSD, 8GB RAM: $1,949
Here's the kicker, though. Microsoft has positioned the Surface Pro 3 as the tablet that can replace your laptop. Well, in order to do that, you need a keyboard. The Surface Pro 3 Type Cover keyboard costs a ridiculous $129.99. So, in other words, that $799 entry-level Surface Pro 3 price jumps to $929 with keyboard. Extra Surface Pens cost $49.99 as well, so, you'll want to not lose the one that comes with the device.
You can pre-order the Surface Pro 3 now. Who's buying one?
On the point that Microsoft tried to hammer home during today's Surface Pro 3 event, that it could replace your laptop:
At $929 with a keyboard it darn well better. At that price you get 4 GB of RAM, 64 GB of storage and an i3 processor. The $899 11-inch MacBook Air is a 4 GB / 128 GB / i5 configuration. The Surface 3 has a better screen, but Apple’s base offering is faster, has more storage and is $30 cheaper.
As usual, great point made by John Moltz.
Microsoft has officially the new Surface Pro 3 during a press event in New York City this morning, just under 7 months after releasing the Surface Pro 2. While the Surface Pro 3 may look similar at first glance, what with the kickstand and all, Surface chief Panos Panay went out of his way to make the point that this device is all about solving the problem of deciding between a laptop and a tablet. The Surface Pro 3, after all, can replace your laptop, claimed Panay.
So what makes the new model so impressive? Let's take a look at a rundown of features. First, Microsoft has increased the display size to 12-inches at a 3:2 aspect ratio and 2,160 x 1,440 resolution. That is the largest Surface display yet, with the highest density to boot. Despite being larger, it's also lighter than the Surface Pro 2 as well, weighing in at 800 grams. Panay made the point by comparing the weight of the Surface Pro 3 against the 11-inch MacBook Air, which has a smaller display without as high a screen resolution.