On Wednesday Google opened a forum where site owners could solicit feedback on the changes. In less than 24 hours it has received 131 complaints, mostly from mom and pop websites whose traffic and search ranks plummeted as a result of the algorithm change.
Last Friday, Google altered its search algorithm to demote "low-quality" sites in its search results. The change was widely dubbed a "farmer update" because it targeted content-farming websites that aggregate unoriginal content.
At the time Google warned that around 12 percent of its search results would change following the "farmer update" last week. Google has previously said that it changes its algorithm 500 times a year, but rarely makes an announcement.
We all know the feeling - you submit a search to a service like Google, and the result you get back are mostly horrible. A lot of it can be considered spam, and it is just impossible to sift through the 3,480,000 results that have just been returned. This is where the new search service Mahalo comes in. They have a large team whose main goal is to put together quality search results by organizing the best links for common search terms. So you get all the good stuff, and none of the spam or other atrocities that have become the status quo. So, the tricky part - people are so used to Google and Yahoo!, so how do you get them to switch over to your service? This is where the new Mahalo Follow plug-in comes in. After installing it, you continue doing your searches in your normal search engine. However, when Mahalo has a result for the search, their results are displayed in a pane alongside them. This allows you to compare the quality of their results with those of your traditional search engine.
We’ve been using Mahalo Follow for a couple of days now, and while we weren’t sure we’d like it at first, it’s grown on us. If you are using Firefox, we suggest you give Mahalo Follow a try. If you do, hit us back in the comments and let us know what you think.
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