Sony said Tuesday that the company is discounting the price of the PlayStation 3 by $50 in North America and Europe, effective immediately.
As of today, the new price of the PlayStation 3 with 160 Gbytes of storage will be $249; Sony will charge $299 for the PlayStation 3 for a 320-Gbyte hard drive.
As of yesterday, Sony charged $299, 299 euro and 29,980 yen for the 160-Gbyte PS3 model; Sony will charge 249 euro and 24,980 yen in Europe and Japan, respectively. Sony also dropped the price of the 320-Gbyte PS3 from 349 euro and 34,980 yen to 299 euro and 29,980 yen. Although the new pricing will take place immediately within European PAL territories, Japanese customers will have to wait for the discounts to take effect on Aug. 18.