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HTC strikes exclusive deal with Beats Audio, coming to HTC phones
Posted by Andru Edwards Categories: Smartphones, Corporate News, Handhelds, Music,
HTC has announced a strategic investment and partnership with Beats Electronics, with the goal of bringing high-quality sound to HTC phones.
HTC did not disclose the amount of the investment, which AllThingsD pegged at $300 million. HTC had previously announced an "major news announcement" for Friday, scheduled for 8:30 AM in Los Angeles.
In a separate statement, however, HTC said that a "line of HTC devices integrated with Beats sound innovations would be launched this fall". Beats Electronics is most known for its "Beats by Dr. Dre" brand, with a partnership with the iconic rapper and producer.
Click to continue reading HTC strikes exclusive deal with Beats Audio, coming to HTC phones
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