Speaking of marketing, watch every Apple commercial from 1977 to present day. There's about 485 commercials, which includes the famous Mac vs PC, the technicolored hipster iPod dance ads and, of course, the iconic 1984 Macintosh SuperBowl spot directed by Sir Ridley Scott. One of my favorites, the first iPhone ad 'Surprised' from 2007.
If Apple merchandise is on your holiday buying list this year, you're gonna wanna be sure to check out MacMall's 60-hour Black Friday sale, which features up to $350 off of Mac computers. The sale includes all Macs, so you can even get a nice discount on the new 13-inch MacBook Pro with Retina display for example. They've got other items as well, including discounts on the iPod touch, Apple TV, and major discounts on a bunch of consumer electronics like digital cameras, Blu-ray players, and more. Definitely a sale to check out to get the jump on your shopping--whether it's for someone else, or yourself. Here's the quick list:
- 13-inch MacBook Pro with Retina display
- 15-inch MacBook Pro with Retina display
- 13-inch MacBook Pro
- 15-inch MacBook Pro
- 11-inch MacBook Air
- 13-inch MacBook Air
- Mac mini
- Mac Pro
- iPod touch (5th generation)
- iPod touch (4th generation)
- Apple TV
MacMall has plenty more where that came from, so head on over and check out their full 60-hour Black Friday 2012 sale for all the deals.
Read More | MacMall 60-hour Black Friday sale
Read More | MacBook Pro with Retina display
Right as the Microsoft Surface tablet went on sale for pre-order, Apple sent out invites to it's next press event, where it will reveal the 7.85-inch iPad mini to the world. It's also heavily rumored that a new 13-inch MacBook Pro with Retina display will also be a part of the festivities, as well as an updated Mac mini, and maybe even new iMacs (finally!) As always, we'll have live coverage of everything that goes down, so keep it locked right here on Tuesday at 10:00am PT, where Apple will show off its new hotness from the California Theatre in San Jose.
First reported by 9to5Mac, AllThingsD is also reporting that a 13-inch MacBook Pro with Retina display may be anounced alongside the 7.85-inch iPad mini during a speculated Apple invite-only press event on the 23rd of October. The 13-inch MacBook Pro with Retina display is rumored to have a 2560 x 1600 display (226 pixels per inch,) the same port layout as the 15-inch model, and the same all flash storage configuration. Also like the 15-inch model, the smaller version will be priced much higher than the non-Retina display MacBook Pro of the same size. All in all, it appears that the next Apple event will focus on new size iterations, rather than on entirely new products.
Read More | AllThingsD
Yesterday Apple released an update for the 2011 and 2012 MacBook Air to enable Power Nap, and today an update enabling the Mountain Lion feature has been released for the MacBook Pro with Retina display. Power Nap is one of the 10 essential Mountain Lion features and it allows your Mac to download Mac App Store updates, OS X updates, email, sync with iCloud, back up to Time Machine, and more all while in sleep mode.
This update fixes several sleep/wake issues to improve the stability of MacBook Pro with Retina display (Mid 2012) computers and is recommended for all users running OS X v10.7.4. It also enables Power Nap support for users running OS X v10.8 or later.
To get the update, head to the Mac App Store software update tab. Lion users will also benefit from the update as well, and can find it in Software Update.
Fantastical, the fantastic calendar replacement app for the Mac, has been updated to version 1.3.2. With that update comes support for the just-released OS X Mountain Lion operating system, as well as enhancements for the MacBook Pro with Retina display. Here's the full changelog:
- OS X Mountain Lion compatibility
- Enhanced for the MacBook Pro with Retina display
- Added support for simple repeating reminders
- Pressing the space bar with a selected reminder now toggles the completion state
- Improved performance for users with thousands of reminders
- Fixed error that could appear when loading reminders
- Fixed a hang when completing certain repeating reminders
- Fixed a problem when setting the next due date of certain repeating reminders
- Fixed a potential problem for iCloud users who have a pre-MobileMe account that was originally set up with mac.com
- Various bug fixes and improvements
If you haven't tried Fantastical, we highly recommend it. You can get a 30-day free trial of the software, and it's selling for 50% off right now on the Mac App Store.
If you picked up the new MacBook Pro with Retina display, or one of the refreshed MacBook Pro or MacBook Air Apple notebooks, it's always a good thing to consider AppleCare. You get an extended 3-year warranty, but the trick is that you should never buy AppleCare directly from Apple! Instead, buy it from Amazon, and you get it for up to 30% less. What's also nice is that when you resell your Mac, the AppleCare Protection Plan is transferable, and therefore you can charge more. Here's a list of the different AppleCare Protection Plans:
Apple Mobile Devices:
- AppleCare Protection Plan for iPad
- AppleCare Protection Plan for all versions of iPhone
- AppleCare Protection Plan for iPod touch/classic
- AppleCare Protection Plan for iPod nano and iPod shuffle
Apple Mac Computers:
- AppleCare Protection Plan - Mac Laptops 13-inches and below
- AppleCare Protection Plan - Mac Laptops 15-inches and above
- AppleCare Protection Plan - iMac
- AppleCare Protection Plan - Mac Pro
- AppleCare Protection Plan - Mac Mini
Apple is set to release it's next major operating system update, known os OS X Mountain Lion, later this month. In this edition of Ask Andru, Tracy writes in and asks if there is anything she should do to prepare her Mac computers for the Mountain Lion installation. I share some tips on what we can all do to ensure a smooth upgrade experience to Mac OS 10.8.
Question: I hear that Apple will be releasing a new version of OS X shortly. Is there anything I need to do in order to prepare for it to ensure that I can run it? Will it be expensive?
You're correct! Apple announced OS X 10.8 Mountain Lion just five months ago, and it will be available in under two weeks. Mountain Lion will sell exclusively on the Mac App Store for $19.99 (so, not expensive at all!) and will include some nice features, including AirPlay Mirroring from your Mac, tighter iCloud integration, Twitter and Facebook built-in at the system level, Reminders, Notes, Game Center, a new Messages app that will let you send and receive iMessages from the Mac, iPhone, iPod touch, and iPad. In total, there are over 200 new features that Apple is introducing in Mountain Lion.
Apple has relesed the official list of Mac computers that will be able to run its next operating system, OS X Mountain Lion. The good news is that pretty much anyone who bought a Mac in the past four years qualifies, but there are a few exceptions (we're looking at you, Mac mini.) Curious if your Mac fits the bill? Here's the list that breaks down whether you can run OS X 10.8 when Mountain Lion is released later this month:
- iMac (Mid 2007 or newer)
- MacBook (Late 2008 Aluminum, or Early 2009 or newer)
- MacBook Pro (Mid/Late 2007 or newer)
- MacBook Air (Late 2008 or newer)
- Mac mini (Early 2009 or newer)
- Mac Pro (Early 2008 or newer)
- Xserve (Early 2009)
So there you have it. If you're the owner of a Mac mini or Xserve, we feel your pain, but those machines were never the bulk of Apple Macintosh purchases. If you've got something older, your choices are to be stuck on Lion, or to get a new Mac. It's time.
Read More | Apple
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