Looks like all the giants of the superstore world are looking to own a piece of territory in the online movie market. Just ask WalMart who recently purchased Vudu, a non-subscription service for buying and renting movies that stream online.
Sears and Kmart are partnering with RoxioNow on their service, called Alphaline Entertainment, which is going to be available on a multitude of devices. Whether Xbox 360, PS3, or Wii will want to be home to yet another movie service that does pretty much the same thing as all the others isn't known yet. What is known is that 'Alphaline Entertainment' is looking to succeed against an already established king of the online movie world where many have failed. And it doesn't help that the name doesn't roll off the tongue as easily as 'Netflix'.
Do you think Alphaline Entertainment stands a chance? Let us know.
As part of the next chapter of the Disc War, we find Kmart has decided to drop Blu-ray players from its shelves, undoubtedly because of their higher prices. HD-DVDs will continue to be offered at $200.00 or less during the holiday season. For example, we found this 7-inch Toshiba SDP1750 Portable Player which carries a price of $139.99. Kmart will still sell the Playstation 3, which includes a Blu-ray player. It remains to be seen if price continues to be the guiding factor in the battle between the two technologies.
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