A few days ago we tried to make sense of the iPhone 3G pricing confusion that people have been going through. Well, we are happy to report that Apple and AT&T have finally provided all the answers we need on this front. Pricing for the iPhone 3G will be as follows:
$199 8GB model, $299 16GB model:
- New customers who activate a new line of service with AT&T
- iPhone customer who purchased their phone before July 11
- Current AT&T customers who are eligible, at the time of purchase, for an upgrade discount
$399 8GB model, $499 16GB model:
- Existing AT&T customers who are not currently eligible for an upgrade discount.
$599 8GB model, $699 16GB model:
- Customers who want to purchase an iPhone 3G without signing a contract
- Customers who enjoy getting royally screwed
It seems that there is a bunch of confusion surrounding the price of the newly announced iPhone 3G. I spent a while on the phone the other day chatting with my pal Chris Aarons over at Buzz Corps, and we debated how pricing would work. At the end of the conversation, I realized how silly it was that, despite a price being announce on stage at WWDC 2008, that people still weren’t sure if they would be able to get the phone for the $199-299 that was quoted.
So, where does the confusion lie? Well, when dealing with cell phone companies in terms of subsidized phones (and the new iPhone 3G is a subsidized phone,) it all comes down to qualification. Don’t believe us? Head on over to AT&T’s iPhone 3G splash page. Next to the price of the phone, you will see a neat little asterisk. Scroll down to the fine print, and what do you find? The following:
*Qualified customers only. 2 year contract required. Based on 3G and EDGE testing. Actual speeds vary by site conditions. Based on iPhone 3G (8GB) and first-generation iPhone (8GB) purchases. Requires new 2-year AT&T rate plan, sold separately.
Did you get that? Qualified customers only. And yet, there is no mention of who qualifies. There lies the conundrum. When Steve Jobs announced the price of the iPhone 3G, he made no mention of any sort of qualification that had to be met, and many believed that $199 was the price anyone should expect to pay for the new iPhone. Luckily, InformationWeek was able to get some information out of AT&T’s Mark Siegel, which should help in clearing all this up. Looking at what Siegel had to say, here is what we know to be true:
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