RIM chief marketing officer leaves right before Playbook launch

Posted by Andru Edwards Categories: Corporate News,

RIM might be close to making its tablet debut with its upcoming Playbook, but there's one thing that won't be accompanying this device to the market: an ongoing chief marketing officer.

A spokeswoman for RIM told PCMag that chief marketing officer Keith Pardy was leaving "for personal reasons," as first reported in the Wall Street Journal last Friday.

Pardy will continue working at RIM for six months to help with the transition. Furthermore, Pardy shared the news internally a month ago.

RIM poached Pardy from Nokia in late 2009. The departure now leaves RIM without an executive on top mere weeks before the company is expected to launch its flagship Playbook table—either in late March or early April, depending on which batch of rumors you subscribe to. However, according to IHS iSuppli analyst Rhoda Alexander, the executive departure isn't likely to affect the Playbook's launch.

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