It’s almost Superbowl time again, and CEA predicts that before the big game on Feb. 3, 2.4 million hi-def TVs will be purchased. Tim Herbet, Senior Market Research Director said that other technologies are also influenced, i.e. PC to check stats, IM with friends, and bet on the game. The survey also came to the conclusion that 13% of those who watch SB XLII will also use their cell phone for stats and IMs. Personally, some of us just dig the commercials.
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