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Friday October 24, 2008 1:02 pm
Terrestrial TV Viewers to Go Online After Digital Switch
In a survey done recently by ABI Research, the results showed that when the dreaded digital change occurs in February, 70% will attach a digital converter. As for the rest of the participants, 10% say they will switch to cable or satellite service, and 20% will just let their TVs “go dark.” Analyst Steve Wilson says the the data suggests that there will be some overall terrestrial viewers who will use other venues for entertainment such as broadband video, DVD rentals, or other online alternatives.
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| ABI Research
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