Why is it that Sony keeps pumping out new products before anyone else? We are beginning to think that they keep clever people holed up in windowless think tanks and working 22 hours a day. Their latest contribution to home entertainment is an ultra-thin TV with OLED to produce a 3mm thick screen. OLEDs are brighter than LCD panels and have better contrast ratio and sharper images. Sony’s president Ryoji Chubachi says, “I want this world’s first OLED TV to be the symbol of the revival of Sony’s technological prowess.”

We hope so too, for their sake, but other companies, such as Samsung, are also working on the technology. Sony’s TV has an 11-inch display and will become available in Japan for ~$1,735.00 beginning December 1.