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Wednesday May 28, 2008 12:27 pm

Times Square Gets New Billboard

Posted by Sheila Franklin Categories: Design, Misc. Tech

Walgreen's BillboardAs if Times Square isn’t garish enough, a new addition is being built. Standing 341 ft. tall and weighing 250,000 lb., the billboard will have 12 million LEDs (~17,000 sq. ft.) and sing the praises of Walgreen and its new 16,200 sq. ft. emporium. They are hoping that the store will be open and the billboard lit up by next fall, and estimate that it will be seen by 1.6 humans a day. We figure it is going to take a lot of $5.00 prescriptions to pay for the sign.

Read More | NY Times

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