Google has finally launched Lively to try to lure some of those Second Lifers away. The site utilizes avatars and 3D graphics like the other virtual game, and meeting rooms for characters.  After the download, you can also display YouTube videos on virtual TVs and show photos in virtual frames. Engineering Manager Niniane Wang wants subscribers to create their rooms in their own interests.

“If you enter a Lively room embedded on your favorite blog or website, you can immediately get a sense of the room creator’s interests, just by looking at the furniture and environment they chose.”

Note that you have to have Windows Vista/XP with Internet Explorer or Firefox to subscribe. We can’t anticipate its success but we did notice that the demo on YouTube already has received over half a million hits.