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Monday February 19, 2007 4:00 pm

Mattel’s IM-ME Protects Girls from Online Predators


Mattel IM-ME

A booming trend is high-tech gadgets for kids, as seen at New York’s American International Toy Fair this week. One such item is Mattel’s Girl Tech IM-ME, a wireless text-messaging device for young girls, that allows them to chat while keeping them safe from anonymous online predators. The two-piece IM-ME set is a small, colorful text device and an RF dongle with antenna. Plug the dongle into a parent-monitored PC connected to the internet, and your little one can chat away. However they can only chat with other IM-ME users who are in her address book—and within her dongle range. Interesting idea, we just wonder why this product is targeted solely to young girls…and not to all kids. Look for IM-Me this summer, retailing for $64.99 USD.


Read More | Wired

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