Thursday February 23, 2006 9:56 pm
Logitech NuLOOQ Adobe Navigator Device
Holy gizmos Batman, Logitech has gone loopy. Check out this new designers tool:
Logitech (SWX: LOGN) (NASDAQ: LOGI) and Adobe Systems Incorporated (NASDAQ: ADBE) today announced the results of a collaboration to provide creative professionals and design enthusiasts new levels of control when using Adobe® Creative Suite 2 (CS2) and standalone CS2 applications: the NuLOOQ™ Professional Series. The new Logitech product line comprises the NuLOOQ navigator™, an innovative device used in conjunction with a mouse and a keyboard to manipulate images and documents, and the NuLOOQ tooldial™, customizable on-demand interface software that provides quick access to design tools. Both are designed for use with the Mac® versions of Adobe Creative Suite 2, Adobe Illustrator® CS2, Adobe InDesign® CS2, and Adobe Photoshop® CS2.
So here’s the breakdown. Think of this as the Adobe super-gizmo. I’m not really sure what the heck Logitech is thinking here, but they have some good intentions. Most of us that are designers already use a mouse/trackball, keyboard and a tablet. So to add yet another tool to the arsenal seems like a bit of overkill, but I can see what they are trying to accomplish. Similar to how there are devices for video editors, this would be akin to a Countour Shuttle Pro (used by video peeps), but for designers. This is essentially a 2-part device. You have the actual hardware piece which can be used on it’s own, but it also works with software that is specifically designed for use with the Adobe CS2 Suite of apps. NuLOOQ tooldial software is completely customizable and configuration is pretty straight-forward. My only concern is that it will be a bit overwhelming for most people. If you have been used to doing things by using the toolbars and menus and keyboard shortcut’s, this device may actually slow you down, which defeats it’s purpose. Hard to really say without testing one out in a production environment for a while.
The NuLOOQ Professional Series (which is the harware and software package) has a suggested retail price in the U.S. of $149.99 and will be sold beginning in March. The NuLOOQ tooldial can be purchased separately online for a suggested retail price of $49.99. A 30-day free trial is also available for download at the NuLOOQ Web site.
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