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Thursday June 16, 2005 3:51 pm
Analysts say “Erotic” Podcast Market is Underserved?
Erotic Podcast Market? Apparently so. The analysts have spoken — podcasting is hot, and the market is jumping for more podcasts. Especially, they seem to imply, “erotic” podcasts. Frank Barnako of Marketwatch writes:
While 40% of the Internet-delivered audio shows focus on music, science, technology and comedy, the most popular category for users is erotica, according to Alex Nesbitt, president of Bella Ventures Inc. ‘The supply is not yet meeting market demands,’ he wrote in a just-released analysis titled, ‘The Podcast Value Chain Report.’”
In other words, we’re not sure what category is the most under-served. He also predicts that in the “near future” the market for podcasting tools and accessories will top $400 million. What with the hot trend towards podcasting and the already-booming Internet pr0n business sector, of course “adult” podcasts are popular. However, I wouldn’t put my chips on Erotic Podcasting as a sure bet, despite this apparent “popularity.”
Think of all the hand-wringing there’ll be when there’s “too much Porn on the Pods!”
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Comments:
pretty lame. screw you apple. hows that for erotic.
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I don’t know of any podcast out there that’s presently operating, besides mine, and Sage Vivant’s “Four Minutes Once a Week”, that does erotic fiction.
Yeah, it’s underserved.
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I wouldn’t put all my chips on the future of erotic podcasting, either—especially since the biggest gateway for podcasts, iTunes, censors them out of its offerings. Yet another case of the market clamoring for something but the gatekeepers keeping it off limits for “morality” reasons that only exist to keep sponsors from going ballistic.
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Yes and no.
Itunes doesn’t prevent the software from being used, it just doesn’t list them… a slight difference. If you create an itunes-friendly link, Itunes will download the files just fine.
All you’re missing is a little free promotion.
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Make that a *lot* of free promotion. The difference between a podcast that gets listed in iTunes and one that doesn’t cannot be overemphasized—the subscription rates are drastically different. Case in point: My erotic story podcast (not listed in iTunes) has been around for a year and a half and has had an active audience of about 2400 for the past six months (i.e., little to no growth). My podcast that’s tied in to my nonfiction book has been around for three months and is listed in iTunes and it already has an active audience of 2600—and is steadily growing every day. The exposure afforded by iTunes is hugely significant.
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