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Box Office Breakdown: Paranormal Activity Takes Over Theaters

Paranormal Activity 2

Combine a mysterious baby and a barking dog with a $3 million budget – and what do you get? Horror’s biggest opener to date.

, Paramount’s follow to last year’s surprise hit, scared up a record-breaking $40.7 million over the pre-Halloween weekend. The film not only took first place away from Jackass 3D, it edged past Friday the 13th for the scream title. (That 2009 remake debuted to $40.6 million in February 2009.)

Meanwhile, Clint Eastwood’s , which expanded from a limited release, also made entry into the Top 10. The Matt Damon-starrer settled into fourth place with a $12 million take.

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In Theaters This Weekend: October 22, 2010


Here are a few selections in theaters this weekend:

  • Hereafter** (PG-13): starring Matt Damon, Cécile De France, Jay Mohr (directed by Clint Eastwood)
  • Paranormal Activity 2 (R): starring TBA (directed by Tod Williams)
  • Boxing Gym* (NR): (directed by Frederick Wiseman)
  • The Company Men* (R): starring Kevin Costner, Ben Affleck, Tommy Lee Jones (directed by John Wells)

Click to continue reading In Theaters This Weekend: October 22, 2010


Iron Man 3 Release Date Announced

Iron Man 2

Disney, Paramount and Marvel have just announced the released date for Iron Man 3: May 13 May 3, 2013. That’s a long time to wait, but Marvel is planning a whole host of superhero movies that will be released in the interim.

The Avengers, distributed by Disney, will hit theaters on May 4, 2012. Meanwhile, Paramount will release Thor on May 6, 2011 while Captain America debuts in July 2011. There’s also talk of a possible Black Widow movie featuring Scarlett Johansson.

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Box Office Breakdown: Jackass Kicks Competition’s Ass

Although the next Saw film isn’t due until October 29, many theatergoers saw pain inflicted in 3D this past weekend.

The premiere of Jackass 3D, a film based on the former MTV series, has already broken franchise and box office records since debuting three days ago. The documentary, which was produced for $19 million, earned a shocking $50.3 million -- approximately $21 million more than 2006’s Jackass: Number Two (and $28 million more than 2002’s Jackass: The Movie).

Paramount’s entry also bested previous October openers. Up until recently, Scary Movie 3’s $48.1 million from 2003 had been the figure to beat.

Meanwhile, Red generated what could have been first-place sized numbers on any other weekend. The action film starring Bruce Willis, Morgan Freeman and Helen Mirren rang up $21.8 million -- enough for second place.

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In Theaters This Weekend: October 15, 2010


Here are a few selections in theaters this weekend:

  • Jackass 3D (R): starring Johnny Knoxville, Bam Margera, Steve-O (directed by Jeff Tremaine)
  • Red (PG-13): starring Bruce Willis, Morgan Freeman, John Malkovich (directed by Robert Schwentke)
  • Carlos* (NR): starring Edgar Ramirez, Alexander Scheer, Nora Von Waldstatten (directed by Olivier Assayas)
  • Carmo, Hit the Road (NR): starring Fele Martínez, Mariana Loureiro, Seu Jorge (directed by Murilo Pasta)
  • Conviction* (R): starring Sam Rockwell, Hilary Swank, Juliette Lewis (directed by Tony Goldwyn)

Click to continue reading In Theaters This Weekend: October 15, 2010


Box Office Breakdown: Very Small Take for Wes Craven

My Soul to Take

Neither Wes Craven’s name nor 3-D ticket prices could help Universal this weekend.

, which cost an estimated $25 million to produce, earned a scary $6.8 million over the past three days. (That’s a figure that includes ticket sales from 3-D venues.) The movie, which debuted in sixth place, was just one of several horror-ific disappointments this week. Two-week-old Case 39 fell to ninth place while Let Me In dropped completely out of the Top 10.

Romantic comedy raised $14.5 million, about $1 million shy of first place. (The Social Network was tops for the second time in a row.) Despite heavy promotion, Life was Katherine Heigl’s smallest debut since her pre-Knocked Up days.

, the weekend’s other new wide release, galloped into third place with $12.7 million. Seabiscuit, in comparison, premiered to $20.9 million in 2003.

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Box Office Breakdown: Social Network Liked by Audiences

The Social Network

Theatergoers took time away from their personal Facebook accounts this weekend to enjoy some actual entertainment this weekend.

—David Fincher’s film about the creation of that social media site—raised enough friends over the last three days to land the biopic in first place. Network’s $22.4 million outing also gave screenwriter Aaron Sorkin his best opening to date.

’s long-awaited debut barely went noticed. The Renee Zellweger/Bradley Cooper movie, which had been waiting for a release date for over two years, was produced for an estimated $27 million. Unfortunately, it only earned back $5.4 million of that from domestic audiences.

Meanwhile, also struggled to find a warm welcome. The vampire thriller – a remake of Sweden’s Let the Right One In—took in only $5.1 million, enough for an 8th place finish.

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In Theaters This Weekend: October 1, 2010


Here are a few selections in theaters this weekend:

  • Case 39 (R): starring Renee Zellweger, Ian McShane, Bradley Cooper (directed by Christian Alvart)
  • Let Me In (R): starring Kodi Smit-McPhee, Chloe Moretz, Richard Jenkins (directed by Matt Reeves)
  • The Social Network (PG-13): starring Jesse Eisenberg, Justin Timberlake, Andrew Garfield (directed by David Fincher)

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Box Office Breakdown: Expendables Team Up Against Julia Roberts

The Expendables

For some people, eating, praying and loving is the way to go. For others, shooting and fighting is the preferred course of action.

, directed and co-written by Sylvester Stallone, overpowered the competition this weekend with a $34.8 million finish. The combined star power of the cast – which included Dolph Lundgren, Jet Li, Mickey Rourke, and Jason Statham – helped land the actioner in first place while awarding Stallone his biggest debut to date.

Although fell in second with its $23.1 million take, the movie was by no means a disappointment. The Julia Roberts vehicle premiered on par with Julie & Julia’s $20 million kickoff last August. Meanwhile, Roberts earned her best opening numbers in 10 years (outside of the Oceans franchise).

Unfortunately for Michael Cera, it appears the world was simply working against The $60 million comic book adaptation only raked in $10.6 million over the past three days.

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Box Office Breakdown: Victory for The Other Guys

The Other Guys

Will Ferrell is no longer stuck in the Land of the Lost.

After stinking up the theaters last summer with his science fiction remake, Ferrell has rebounded nicely with . Sony’s buddy-cop flick opened to $35.5 million over the weekend, giving the funnyman his second highest debut ever. (Talledega Nights rang in $47 million in August 2006.) The comedy also performed well for Mark Wahlberg. It was his best outing since Planet of the Apes’ $68.5 million kickoff in 2001.

Unfortunately, 3-D screens and So You Think You Can Dance plugs couldn’t push further up the charts. The $40 million film only grossed $15.8 million in ticket sales while coming in lower than the first two installments. (Step Up premiered to $20.7 million in 2006 while Step Up 2 the Streets opened to $18.9 million in 2008.)

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