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Monday July 19, 2010 2:47 pm

Box Office Breakdown: Dreamy Numbers for Inception


Warner Bros. might have had difficulty marketing , but strong word of mouth, stunning visuals and Christopher Nolan’s reputation were enough to sell the film. The $160 million thriller opened to $62.8 million in weekend receipts, placing the film on top of all original projects out so far this summer. Inception also bested Leonardo DiCaprio’s previous debuts (including Shutter Island‘s $41.1 million) and Nolan’s earlier titles (outside of The Dark Knight).

, on the other hand, had a harder time conjuring up interest. The Disney remake grossed only $17.6 million since Friday ($24.7 million since Wednesday). That’s a considerable disappointment given the $150 million price tag, but overseas dollars will likely help the studio.

Meanwhile, a film that placed #12 on this week’s chart actually outperformed both Inception and Apprentice. , starring Annette Bening and Julianne Moore, had the best per screen average ($28,009) of any movie currently in theaters.

Read More | Box Office Mojo

  1. Inception, Warner Bros., $62,785,337 (avg. $16,557)
  2. Despicable Me, Universal, $32,803,660 (avg. $9370)
  3. The Sorcerer’s Apprentice, Disney, $17,619,622 (avg. $5028)
  4. The Twilight Saga: Eclipse, Summit Entertainment, $13,420,480 (avg. $3354)
  5. Toy Story 3, Disney, $11,998,276 (avg. $3777)
  6. Grown Ups, Sony, $9,911,016 (avg. $3224)
  7. The Last Airbender, Paramount, $7,755,153 (avg. $2765)
  8. Predators, 20th Century Fox, $7,016,502 (avg. $2629)
  9. Knight and Day, 20th Century Fox, $3,608,021 (avg. $1874)
  10. The Karate Kid, Sony, $2,288,707 (avg. $1494)

(You can review last week’s numbers here.)



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