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Saturday April 28, 2007 5:07 pm

Amazon Sells Out of Elite 360’s in Hours

Xbox 360 Elite PackPersonally, it seemed like a strange move to me when Microsoft announced the Xbox 360 “elite” edition. For a console that had really carved out a position for itself in the current-gen competition, it seemed like the Elite was just M$ trying to make their console look more like a PS3. Well, color me wrong, because it seems like the Elite may be selling like hotcakes.

According to videogame news site Punch-Jump, the Xbox 360 Elite edition was posted on Amazon.com yesterday for pre-orders (good luck getting it on Sunday!), and sold out “within hours” of being listed. Of course, it’s not clear whether or not this actually represents M$ increasing their market share… are these truly *new* gamers, or just folks upgrading from their Platinum edition 360’s? We’ll be keeping a close eye on the NPD numbers next month… could this be the edge that Microsoft needs to beat out Sony in this round?

P.S. For those of you that weren’t madly refreshing the Amazon.com homepage on Thursday, you could always try your luck getting a Wii or Elite 360 at Target this week!

Read More | Punch-Jump.com



And of course, these “sells out in X hours” reports are useless without knowing how many units Amazon got in stock for sale.


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