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Tuesday June 8, 2010 12:16 pm

Dior Names Natalie Portman as New Face of Parfums

Natalie Portman at a Toronto film festivalActress has been named as the new spokesmodel for Parfums Christian Dior.

The 28 year-old signed a deal with the French fashion house to front a new campaign - the first time she has represented a fragrance and cosmetics brand.

“We are extremely excited to have Miss Portman embody our house. She will symbolize with grace the values of luxury and the glamour of Dior,” Claude Martinez, president and chief executive officer of Parfums Christian Dior, said.

It is not yet known which project Natalie - who follows in the footsteps of Sharon Stone, , Jude Law and Monica Bellucci - will be involved in. Despite her striking beauty, Natalie recently admitted she is concerned about losing her looks after seeing so many aging actresses struggle.

“You see people who were stars five years ago and already they’re waning. As actresses approach 40, it starts becoming really, really difficult.”

Gallery: Dior Names Natalie Portman as New Face of Parfums

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