Disney Buys Marvel for $4 Billion
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As if Disney didn’t own much of our childhood already, the media conglomerate has now spent an estimated $4 billion to acquire Marvel Entertainment, marking the deal as its largest since attaining Pixar in 2006.
Of the whopping $4 billion the company shelled out to obtain the comic book powerhouse, Chief Financial Officer Tom Staggs points out that any great venture is worth the price tag: “You can’t expect to pay a bargain price for premium assets. Marvel is worth more inside Disney than outside Disney.”
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